XRP 589 and the Times Square Bulbs: 589, 594 and the Fed's Date

THREE, TWO, ONE. HAPPY NEW YEAR.

WOW. We are. So, we're excited to unveil the 2026. This year, the numerals are 7 ft tall. There are 589 bulbs.

That's the man who runs a Times Square alliance. On the 18th of December, 2025, stood next to the numbers that rang in this year. And did you catch the count? 589 bulbs. If you've been in XRP a while, you know why that clip went flying around that Christmas.

And that's not even the strangest bit. 8 days later, his own organization put out a sheet with a different number on it. A woman who was running one of America's market regulators until January reacted to that clip with three emojis and nothing else. And there's the one date for XRP that actually is written down for the end of this year. And I'll get you to check it on your own phone before we're done.

Now, if you've been holding XRP since 2018, waiting on that number to finally mean something, I'm right there with you. And there's a link in the description, the first one. It's changed how a lot of people handle a long weight like this one. So, I'll tell you why before we're 5 minutes in. And if you've got a proper bag of XRP, this is more than a fun number on a sign because this year's nearly gone.

So, it comes down to one question. If the year runs out before the number turns up, what's the plan for our coins? And by the end of this, I'll show you the one thing I'd check first and the three decisions it forces on all of us. So, stay with me. Right.

The 18th of December, 2025, four numbers 7 ft tall get wheeled out onto the plaza in Time Square for selfies before they go up on the roof for midnight. And somebody off camera reads out the breakdown.

We're excited to unveil the 2026 this year. The numerals are 7 ft tall. There are 589 bulbs. It's going to be on display here in Time Square through 700 a.m. on the 23rd. So come out, grab a picture, and look into the future.

And then what happens?

There's 589 bulbs. There's 164 in the zero, 145 in each of the twos. And the six has 135 balls, and the six has 135. Add that lot up, easy math, right? And it comes to 589, which is mad because nobody ever tells you how many bulbs are in anything, do they?

On the 27th of December, an XRP account called Not Financial Advice posts asking people to guess the bulb count and it goes past a million views. A day later, Caroline Fam, who'd been running America's commodities regulator before she joined the crypto firm Moon Pay, reacts with three rocket emojis. No words, so I won't pretend she said anything about 589 because she didn't. But listen to how she talked about this year a few weeks in.

So I think 2026, like I said, is really the year of institutional adoption. It's the year that we start to see some of these commercial use cases actually go live because last year we finally had the regulatory clarity that was necessary, especially from the SEC with their token tonomy to enable some of these partnerships to launch.

Now, did you catch that? The year of institutional adoption. So, so she called it the year 2 just for something other than a number on a sign. And that's what we're going to test. For me, the count's genuine.

It's on tape and the man who said it runs a place. Spotting a 589 on a signs a laugh, right? But what I'd actually check is the plan behind my own bag. And I've got that wrong myself. Right.

Welcome back to Bull Runners. It's me, a coffee, and a stack of press releases about light bulbs. So, tell me what you reckon in the comments. I'll give you the good and the bad on this one because you can't make a proper call with your own money on half the story. [music] Here's what gets me, though. Picture the calendar on your kitchen wall with three pages left on it.

And somewhere in your head, there's a year you penciled in for when the bag would finally do its thing. Maybe it was this one. That's a horrible feeling because the year doesn't wait for the number. And doing this on your own is hard, right? Every channel's got a new date.

Every headline says something different. And the people writing the rules are working to their own calendar. And I know that feeling from the inside, right? I held XRP through the ruling on the 13th of July, 2023, and we were buzzing, weren't we? We thought the charts would fly, like literally fly.

And then when they didn't keep going, we were pretty deflated. And that's why that first link's there. Instead of you waiting on a number on your own, you've got a team reading this stuff every week. And it starts with a short free video and a free chat about your own coins. I'll tell you properly at the end.

But if the clock's on your mind, have a look to see why that clock matters. Go back to 2018. An anonymous account called Bearable Guy started dropping riddles about XRP and 589 is the numbers holders took from them. There's no name behind it and no document that sets it. And back then there were holders pinning it to the end of 2018.

Then on Christmas Eve 2025, the same account wished everyone a very happy new year 2026 and that post got nearly 5 million views. So, when a 589 turned up on the sign for 2026, you can see why holders lost their heads. Now, look at what turns up 8 days after the arrival. On the 26th of December, the numbers went up on the roof, and the Times Square Alliance put out its own sheet. The twos and the zero haven't changed, but the six has 140.

That makes 5894, and the local news read it out that morning. This is a live look right now at Times Square where those giant New Year's Eve 2026 numbers uh are perched high above the crossroads of the world. It's a, you know, it's pretty quiet right now there this morning, but the expectation is more than a million people will crowd to see the numbers and the giant crystal ball next week. The 7 foot tall 2026 will be turned on for the first time in less than an hour at 11 this morning. The numbers will use a total of 594 LED lights.

And for the

594, so the six picked up five bulbs somewhere between plaza and the roof. Holders who've counted the bulbs in the photo still get 589. And plenty reckon the number said out loud is the breadcrumb. Fluke or nod, it's a lovely one, right? And if you've counted those bulbs yourself, stick 589 in the comments.

And that's the sort of thing the research team digs out for members, by the way. So, the sign rang in 2026. What did the year actually bring us? Well, it started like a rocket. This is CNBC the first week of January.

So, [laughter] the breakout trade of the 2026 crypto rally isn't Bitcoin or Ether. It is XRP. Now, the token tied to Ripple is up more than 20% over the past week, pushing past Binance's BNBcoin to become the third largest cryptocurrency by market value. And even with the broader crypto complex pulling back today, XRP has been the quiet outperformer for months now.

The breakout trade of the 2026 crypto rally up more than 20% in a week. If you had 589 in your head, that week felt like the start of it, didn't it? But listen to what came straight back from the desk.

I like the narrative on XRP, but I'm questioning the timing. like to have banks doing crossber payments and settlements with the blockchain to me still feels like quite a ways away. I mean right now there's a lot of talks at the bank for international settlements and in other multinational institutions about how do we have interoperability? How do we make this work? They haven't even figured out what the rails look like, what the rules of the road look like. Europe and the US don't agree.

God knows what China wants to do. So, are you buying it now knowing that again I feel like broken record here with my copper comment. It's going to go down and up a lot before it this is not a straight line at all.

And now the bit that stings. This is not a straight line at all. That's a timing being questioned, not the idea. And to be fair, this year's proved it right. But here's what did move.

In March, America's two big market regulators, the SEC and the CFTC, put out a joint ruling naming XRP as a digital commodity. That's basically them saying it's treated more like gold or oil than like a share in a company. And here's the SEC's own boss the next morning. But first of all, yes, yesterday was a real break with the past, a formal break. The commission came out for the first time with an interpretive interpretative release that really sets a line between what are commodities in the digital asset space and what are uh uh securities and the significance also about this particular release that we did is that the CFTC participated with us in it.

A real break with the past after all those years in court. That's the regulator itself drawing the line. For me, that's the biggest thing to happen to XRP this year. And there's no number on a sign anywhere near it. Then the big one, the Clarity Act, the bill that would write all this into law, got pushed past the summer break.

When the Senate finally voted it on the 15th of September, it lost 49 to 50 and never even got to the debate. Here's a market analyst that afternoon. Well, you know, it's a bit of a delay. It's a setback, but I don't really think that it's going to derail uh the progress, the growth, and the interest that we're seeing in the crypto market. A setback, that's the honest word for it.

So, here's what this year's taught me. The people who write the rules work to date and they move them. That bill got pushed back, lost the vote, and they'll just set another date and nobody in the building loses any sleep over it. But a lot of us pinned our retirement timing on a number that never had a date at all. And when the year runs out, it's our runway that's gone, not theirs.

They've always got a calendar and a plan for when it slips. And most of us never got handed one. And that's the bit I'd fix first, and I've had to fix it myself. Here's the one thing this year that does have a date written on it. But first, have a listen to the people who run that ball drop on the one thing they've learned in over a hundred years of doing it.

1942 and 1943, there was a voluntary dimout. They didn't want to light up the skyline for the German subs out in the ocean. Instead, those two years they rang chimes, which was another symbol of welcoming in the new year. Up until 1995, the entire ball crew was six sign workers and a guy with a stopwatch. That's how they lowered the ball with ropes by hand.

One year there was a kid up there that got tied up with the ropes and so they had to stop the ball halfway down. Even so, no matter what happens, the new year still arrives. No matter what happens, the new year still arrives. And nobody ever wrote down what happened to 589 when it does. But somebody's written a date down for XRP.

Back in the summer of 2025, Ripple asked the Fed for a master account. That's basically a key to the Fed's own payment system. So you move dollars yourself instead of paying a bank to do it for you. Then on the 20th of May, the Fed proposed a lighter kind of account. It also told its regional banks to pause decisions on one group of applicants while it writes the rules.

And the coverage put most crypto firms in that group. And in the Fed's own paperwork, there's a footnote. The pause is expected to end on or before December 31st, 2026. That's a date on the Fed document for the end of the year 589 was meant to own. Search Fed payment account proposal May 2026 on your phone, right?

It's there on the Fed's own website. It doesn't mean the Fed's buying XRP. And I won't pretend it does, but it's a clock with an end on it, which is more than 589 ever had. Which brings it back to our coins. Here's one for free.

Open whatever app your XRP is on and have a look. Is there a single sell order on there, a price alert, anything you actually set? Because if the only plan is 589 in your head, the year can end and nothing happens. And we've seen it. On the 18th of July 2025, XRP hit its highest price ever, and it hasn't been back since.

A lot of us were holding out for a bigger number and never took a penny off. And there's one more date before the year's out, sooner than you'd think, and I'll tell you that one in a minute. On the 27th of October, Ripple's big yearly event, Swell, opens in New York for three days, and that's Ripple's own stage. So, it's the first place I'd be watching for news. Then, by the 31st of December, either the crypto firms in that Fed queue get answers or the Fed misses its own date.

Either way, we'll know. Listen to Ripple's boss on the way itself back in March. So, the Clarity Act, I I was on your show not uh a little over a month ago and I predicted that by we'd see the Clarity Act signed by the end of April. I'm going to say that the likelihood of that has gone down, but I said by the end of but I'll say uh by the end of May. So, give me an extra 30 days there.

Everyone's still at the table. We're still making progress. Ultimately, there's going to have to be a compromise on this key issue around how rewards are managed. And like Ripple doesn't actually personally have a dog in that fight, but

end of April, then end of May. And that's the shape of this whole year, isn't it? The date keeps sliding. But nobody at the table gave up on it. Some of you were going, "Fine, I'll just wait till it moves and I'll sort my bag out then." But look at July 2025.

It did move all the way to its highest price ever. And if the only number in the plan was 589, nothing got taken. Waiting's fine, but have your level set while you wait. That's what the team helps members work out. And listen to how he finished that same answer.

I am very optimistic. I was at a dinner two days ago in Washington DC, sat next to people who are much smarter than I am about how law gets made. I'll say, you know, watching the sausage getting made here has not been pretty, but uh they gave me more optimism that we are going to get there. head. Hang on. Did you hear how he said that?

We will get there. It might take longer than any of us want, but I think he's right. My honest take, I'm a believer on a lot of this stuff because most of it can't be disproved. And 589 on that sign made me grin. But I trade structure, not dates.

And this year's shown why. The big stuff came on its own clock, and nobody rang a bell for us. Now, stick around for the one day I'd be watching. So, quick recap. The sign had 589 said out loud and 594 on paper.

The regulators drew their line in March. Then the law fell short in September. Now, the Feds put its own deadline on the last night of the year and most of our coins sitting in app with no plan behind them. And that leaves you and me with three decisions. Where are coins kept while we wait?

And who's got the keys? Are they doing anything in the meantime or just gathering dust? And what's the level and the date we'd move at in and out written somewhere other than our heads? Because if we don't decide, we'll decide off a headline on the night like we always do. So for me, the time to get a plan sorted is before the year runs out.

Most of us hold the coin, wait on the number, and never write down what we do when it moves. Not because we're Darth. Nobody hands you the plan for this stuff. And I know because I've done this myself. I took my initial money back out of Dogecoin and let the rest ride.

We watched it fly like everyone did. We never took profit off the rest and we watched most of it drain away. And I bet a lot of us have ridden one up like that. And honestly, it's not a hard thing to fix. That's what our private intelligence network is for, guys.

Most of what I bring you on this channel comes from inside it. And in there it goes a lot deeper than I can in one video. Basically the research team digs into where this is heading and the members hear it first. And every week there's a call where the team walks you through how they're reading it and when they're buying and taking profit themselves. So you're not guessing and you're not waiting on another number.

Then they'll help you get it on your own keys. So no bank or exchange can freeze it. And they'll show you how to get it earning instead of just sat there. And everyone in there is holding a decent bag. and in it for the long haul, same as you and me. Honestly, I'd be a lot further along myself if we had started Alcoin Pro sooner.

And if you opened your app earlier, and there wasn't a single order or alert on your XRP, just a number in your head, that's exactly what the 15 minutes is for. Watching the calendar go around for years on a bag that isn't doing anything is its own kind of pressure. Agnes knows that one. This is a review she put up herself. She'd bought a boatload of XRB back in 2021 and watched it go up and down for years without really knowing what to do with it.

Then she got on a call and in her words, she decided it was time to stop guessing and start learning how the markets actually work. Now, results like Agnes' are exceptional and they didn't happen by sitting still. So, be exceptional. Look, you could leave it and hope the timing works out or try and piece it together yourself at midnight counting bulbs on a sign like we all have. I'd rather you just spend 15 minutes with the team and came away with a plan for your bag.

It's free and the worst case scenario, you come away clearer. So, here's what I do. Tap more under this video and hit the very first link. Watch the short free briefing and then book your free 15-minute call with someone on the team right underneath it. They'll go through where you're at with your crypto and they'll tell you straight whether it's a fit for you.

And that is the first link. So, pause this, do it now, and come straight back. I'll be right here. It's built for people holding $50,000 or more in crypto. And if that's not you yet, that's absolutely fine.

Keep watching these videos with me. They're up every day. They're free. And we'll keep learning this together. And look, none of this is financial advice, guys.

It's my take after a lot of digging and far too long staring at the light bulbs. Crypto carries risk and what's happened before is no guarantee of what comes next. And a member's result isn't a promise of yours. Your keys stay with you the whole way. The team never needs them.

And that's the whole point. So stick with me, subscribe, and there's a new one every day. So tell me in the comments, 589 or 594, nod or fluke. And keep an eye on the 31st of December. That's the Fed's own date for ending that pause and it lands on the same night the next set of numbers lights up in Time Square.

Thanks for watching guys. Keep your head stack with purpose and I'll keep you posted. [music]

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